About Me

Allow me to introduce myself...

My name is Haley Long. I am a girl that has always taken at least 30 minutes to get ready to go to the grocery store. Fashion, beauty, and design have always been a passion of mine since I was in my first dance recital at the age of 3. 

I graduated from The Art Institute of Tampa, where I studied Fashion Retail Management. I was the girl obsessed with pop culture, celebrity fashion, red carpets, weddings, and anything creative. 


A tornado was seconds away from reaching our neighborhood. Our home in Alpharetta (where we were living at the time) did not have a basement. A neighbor had offered for our family to retreat in her basement. We were all getting shoes and rushing out of the house and I screamed, "But what will I wear!" And an instant classic was born. 


Friends and family have constantly been asking me for the longest time advice about fashion and beauty. I get asked to go shopping with friends all the time to personal shop or to style for a special occasion. The Target beauty aisles are my best friend and I have never met a hairspray I didn't like. If I haven't tried a drugstore beauty product, I must be sick. 


I love to cook, watch Real Housewives, and listen to Josh Groban or One Direction on repeat. I live in DeLand, FL, a small town that just hit the big time because we just got a Starbucks. I work as a graphic designer at a marketing firm in town. Most Saturdays you can find me either watching Florida State football, taking pictures, or creating the perfect life on Pinterest. 

Welcome to my world!